Writing, editing, and producing newsletters across Axios and NowThis — from flagship morning briefings to breaking news roundups.
The morning briefing read by Washington's most influential — covering politics, business, tech, and culture in Smart Brevity format.
The afternoon send rounding up the day's most important stories — fast, clean, and built for busy readers.
NowThis's daily mobile-first briefing covering the top five stories — written and produced for young audiences. During my tenure as full-time producer, open rates rose 4%, achieving the newsletter's best-ever open rate in summer 2020.
At NowThis, I wrote, edited, and produced our daily flagship newsletter, KnowThis, which summarized the day's top five stories in a native mobile format. In my six months of producing the newsletter full-time, I increased our open rate by 4% — exceeding the industry standard — leading to the product's best-ever open rate during the summer of 2020 in its year-plus of existence. Prior to writing the newsletter full-time, I edited and wrote it interchangeably. In that process, I developed a new, streamlined workflow by working with insights, publishing and editorial teams.